WELCOME TO THE CRYER MALT VIRTUAL TRADE HUB
Cryer Malt have been a key supporter of Good Beer Week since 2012, so when we decided to move online for 2020, Cryer Malt immediately came along to host a Virtual Trade Hub.
Running over three days, and eight sessions, we’ve got panel talks, open discussions, and presentations. We’ll cover people and mental health, sales and product development, and key ingredients.
Check out the sessions, no registration required.
Richard Adamson, head of the IBA People Project Group, is joined by mental health professionals as they discuss mental health and how it relates to our industry, and the current world outlook. This will include practical tips and simple techniques you can apply to your daily life.
The Pink Boots Society Australia, presents a discussion on a rarely discussed issue: How to juggle being pregnant and parenting while working in and around alcohol, and in an often physically demanding environment.
Maybe you don’t need to do online events right now? Always-online IBA Content Producer, Luke Robertson, and digital commerce and marketing expert, Mariella Meija (founder of Made with Moxie), will discuss online events. What works, what doesn’t, and why it might be best for your brand to avoid them.
What does product development look like for the immediate future? Cryer Malt’s Jon Burridge, has invited a panel of brewers to discuss new product development, and what that means for different business models, especially with the sudden shift in beer buying habits.
Not sure what the Certificate of Analysis on your malt means for your beer? Fortunately we’ve got Chris Marker, Technical Services Manager at Barrett Burston, to present and answer any questions you have about COAs.
Erik Fowler, Education and Engagement Manager at White Labs is here to talk yeast, From flavour production to behavioural attributes such as flocculation, attenuation and alcohol tolerance. We’ll discuss how to choose the best yeast strain from house strains to making specialty beers and considerations for managing multiple strains in the brewery.
Presented by Joe Catron (Yakima Chief Ranches) and Blaze Ruud (Yakima Chief Hops), this is a look at all things hops. Yakima Chief is a 100% grower owned company that is focused on breeding, growing and distributing the best quality hops on a global scale.
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